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Italy Penalties Apple $12 million on iPhone Advertising Asserts

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The iPhone 11 Pro Max

Expand / The iPhone 11 Guru Max. (charge: Samuel Axon)

Italy has hit Apple using a good for the nation’s regulators must be misleading advertising claims, although the good is just $10 million ($12 million)–a pittance out of a company like Apple.

This time round, Italy’s Autorita Garante della Concorrenza e del Mercato (AGCM) asserts that Apple advised customers that lots of iPhone versions are water resistant but the iPhones aren’t as watertight as Apple states. In 1 instance, Apple maintained the iPhone 8 has been rated IP67 for dust and water resistance, meaning that the telephone could last for up to half an hour under 3 feet. Nevertheless, the Italian ruler states that is just true under specific lab conditions with pure and static water conditions.

An statement from the AGCM especially names that the iPhone 8, iPhone 8 Plus, iPhone XR, iPhone XS, iPhone XS Max, iPhone 11, iPhone 11 Guru and iPhone 11 Guru Max. The claims would likewise apply to this iPhone 12 lineup, but that was just introduced into the marketplace.

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