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Newsmax using climate change outrage to lure paid newsletter subscribers

Newsmax using climate change outrage to lure paid newsletter subscribers

Enlarge (credit: Aurich Lawson | Getty Images)

An unfortunate byproduct of the arguments over climate change has been the publication of some truly awful books. Think tank staff members, disgruntled scientists, and self-appointed experts have produced page after page of arguments we knew were wrong decades ago, framing them as earth-shattering revelations that will cause the entire scientific community to collapse. It wouldn’t be news if another one was produced.

But it was intriguing when I saw that a print ad was proudly trumpeting a “new” book that promised to explain “why there is ZERO evidence linking carbon dioxide to climate change. ” The intrigue arose from the fact that the book’s author has been dead for over two years.

A quick search revealed that the supposedly new book has been a not-quite-new edition of one originally published in 1997. Figuring out why it was being advertised now took me down a rabbit hole of domain registrations and paid newsletters that will all led back to an unexpected source: Newsmax, best known with regard to operating one of the Trumpier broadcasting outfits in the US.

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