Games World

Switch OLED Is Off To A Modest Start In Japan Due To Low Stock Levels

Suggestions that Nintendo underestimated demand.

It’s been a week where social media metrics, combined with initial sales data available in the UK, have pointed to a solid start for the Switch OLED model. Now that the Japanese sales data is emerging, though, it seems that the system has hit a bump in the road.

The issue isn’t its popularity, but seems to be more related to manufacturing issues and – perhaps – a strategic error on Nintendo’s part. Bloomberg has shared an interesting report on the Famitsu sales figures, which shows that the launch of OLED has performed below the original and Lite models in Japan. Yet pre-orders in the country sold out quickly, demonstrating that the issue has been Nintendo’s inability to meet demand.

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