Some people have dealt with the last 18 months of the pandemic and lockdowns by partaking in simple pursuits such as binging every episode of Succession or embarking upon a couch-to-5k mission. But for British actress Hannah John-Kamen, the solution to COVID-19 angst was to kick zombies in the face. “I shot two movies, Unwelcome […]
If I could live in any decade, it would hands down be the ’70s—not because I find anything about the way of life particularly endearing, but rather I’m absolutely head over heels for the aesthetic. From flared jeans to supersized sunglasses, when it comes to ’70s fashion, I’m all in. However, as a beauty editor, I feel somewhat […]
It’s true that the re-emergence of era-defining trends in the worlds of both fashion and beauty is nothing new—this year alone we’ve seen the rise of charmingly retro ‘70s-inspired nail art, ‘80s-esque colour block eyeshadow and ‘90s hair accessories to name a few. But there’s something about trends rolling around again when you truly lived them the […]
Here at Who What Wear, we love taking inspiration from the trends that have defined the year. Experimenting with all things fashion and beauty can be cathartic, fun, and a great way to spike your creative juices. And what better time than the final months to look back at this year’s greatest hits? We’re already champing at the […]
There’s a strong chance you have a few winter outfit formulas you turn to on the regular. For me, it’s a chunky knit, jeans, flat boots and an oversized jacket. Well, if you’re looking for a few fresh ideas to switch it up a bit this season, you’ve landed in the right spot. Below, I’m showcasing a range […]
If you feel as though Instagram is giving you deja vu with everyone wearing similar outfits, you’re not alone. We can’t stop seeing puffer coats, striped jumpers, knit vests and fleecy teddy jackets on repeat. And do you know what we’ve also noticed? It’s three brands in particular that all of these cult items are […]
When you’re tired of wearing your jeans (and, let’s face it, your joggers) on loop, what should you wear? I can tell you that this has been a hot topic of discussion on the Who What Wear UK Slack channel this week, especially with the new season coming into view. There was talk of new colour trends, […]
I don’t know if it’s just me, but I’ve noticed the dialogue around finding grey hair has really shifted over the years, and I, for one, am pleased. While, yes, seeing your first grey hair can be a shock, nowadays it seems like there is less of a head-first dive to cover them up and more […]
The longer I work in fashion journalism, the more I become convinced that in order to make the average person’s shopping habits more sustainable, they need to be presented with a genuinely appealing alternative. Rather than measuring individuals’ behaviour against fashion’s answer to the Ten Commandments (thou shalt not covet thy neighbour’s high-street coat), we have to find creativity and excitement in new ways of consuming. […]
Let’s face it: We spend so much time putting our everyday outfits together and reading up on and shopping the latest fashion trends that lingerie seldom gets a look in. When you’re pushed for time in a morning, those final five minutes before you rush out the door (or to your home office if that’s still the case […]