LifeStyle World

27 Cosy Winter Buys From COS, Massimo Dutti and Arket

I have two goals right now: to be cosy and look chic in the process. However, these two things don’t typically go together. In fact, finding pieces that tick both of these vital boxes can be tricky, as, typically speaking, they’re not made with each factor being given the same amount of consideration. As such, I’ve been searching […]

LifeStyle World

Glossier Just Opened Its First Store in the UK, and It’s a Beauty Lover’s Dream

It’s no secret that, here at Who What Wear, we’re big fans of Glossier. Big. Huge. Everything from the pink packaging to the lazy-girl makeup formulas and the tip-top skincare makes us go a little weak at the knees. And while for a few years now we have been able to shop our favourite Glossier products online, UK shores […]

LifeStyle World

16 & Other Stories Buys We Really Love This Month

December is all about indulgence. It typically starts with a busy social calendar and ends with hours spent on the sofa doing very little. & Other Stories’s latest collection caters perfectly to both extremes. If you want to wear something fabulously festive, we’d recommend you look to the pearl-adorned cream jumper or the exquisitely sheer-bronze […]

LifeStyle World

4 Easy Ways to Style a Sequin Top This December

Sequins have long been a mainstay in the world of party dressing, whether in the form of a floor-grazing maxi dress or blinged-up accessories. But it feels as though the sequin is having a moment in the spotlight this year, particularly the sequinned top. Thankfully, with high-street and designer brands alike offering up their own iterations on […]

LifeStyle World

These Heels Are Destined for Cult Status in 2022

If you were to ask if I’m a heels or trainers kind of girl, I’ll always pick heels. Sure, I snapped up the New Balance 550 kicks as quickly as I could, but for me, heels always win. While my mule collection is getting quite excessive (they’ve taken over every cupboard in the lounge, too), I’m […]

LifeStyle World

According to French Women, These Are the Only Jeans You Ever Need to Own

It’s no secret that French women love to wear denim—you need only look on the feeds of our favourite French influencers to see just how deep this love affair is. And undoubtedly, their favourite piece of denim clothing is a pair of jeans. At Who What Wear, we’ve spent a significant amount of time charting how […]

LifeStyle World

This Is How the Black Beauty Council Is Set to Change the Industry for Good

The past two years have been heavy. Not just because we have been dealing with a pandemic but also because of social injustices that dominated the news. And when the Black Lives Matter movement hit headlines in May last year, the need for racial equality was propelled to the forefront of the global conversation. Traditionally, the beauty industry, and its perceived […]

LifeStyle World

This Premium H&M Jumper Is Raking in 5-Star Reviews

I’m going to make a bold claim: I’ve found the best jumper H&M has ever created. Hear me out. Last year, after a traumatic moth outbreak in my wardrobe, I found myself having to mend—if not replace—items in my knitwear collection, which I’d been lovingly cultivating since 2013. Although I’m a fashion editor, I’m pretty picky […]

LifeStyle World

Forget LED Masks—This Skin Tool Is Set to Be 2022’s Most Wanted Beauty Product

I would like to start this review by saying that I am not a die-hard fan of facial tools or gadgets. When it comes to my skincare routine, I am very lazy. I want to cleanse, slap on a couple of hard-working products and be done with it. And while I have used different facial tools […]

LifeStyle World

If Sassy, Skimpy Party Dresses Are Your Thing, This It Brand Does Them Best

There are many fashion categories that have benefitted from the pandemic. Loungewear became worth the investment and will still have a place in our day-to-day wardrobes, even as we start to ease out of the darkness. Chunky, sensible shoes and boots—think Tevas, Birkenstocks and even wellies—have been the footwear we gravitate towards on the regular, and there’s probably no going […]