Copenhagen calls the shots. The Danish capital has established itself as the preeminent fashion week in terms of trend-setting prowess, street style photography, and sustainability—and it’s only getting stronger every season. This has positioned Copenhagen Fashion Week as a can’t-miss event on the global fashion calendar, not just for me personally, but for a slew of other […]
When it comes to finding out your correct bra size, we’ve got you covered with a genius calculator, and when it comes to shopping the best bras, we also know where to go. But what about the best lingerie brands? Lingerie doesn’t just cover bras—we’re talking about knickers, pj sets, bodysuits, robes and bras. As […]
When it comes to beauty, I use a variety of products at different price points within my routine. And from the CeraVe Cleansers I swear by, to the Palmer’s Cocoa Butter that holds precedent over most other body creams in my cupboard, I love an inexpensive product pick as much as a splurge. I really do have […]
Hi, I’m Emily and I’m a coat addict. If you try and argue with me that another clothing item does more to make outfits look amazing then we’ll probably be here a long time. As a stylist and fashion editor, a great coat has long been my secret weapon for impressing with my wardrobe, especially during work events […]
Having worked as a fashion editor for 10 years, I like to think I have a strong sense of the things that are worth investing in or not. But every now and then, an item or trend emerges that takes the whole Who What Wear team by surprise, and this year, that would have to […]
Do you follow Andrea Cheong on Instagram or TikTok? If you don’t, you should! She has become the trusted and approachable authority in an arena that many find daunting to step into: sustainable fashion. Breaking it down into bitesize pieces of information one can easily digest and use for more sensible shopping tactics in the future, Andrea’s Mindful Monday Method is an absolute […]
A chic, expensive-looking outfit that’s still comfortable and doesn’t require a lot of effort is surely the holy grail of getting dressed. If only those kinds of confidence-boosting outfits jumped out at us effortlessly every morning. Getting the perfect balance of all these things is not always simple, though, especially for the upcoming transitional season of spring when […]
When I first started experimenting with my natural hair texture, I knew I needed to find myself a good diffuser. My hair is quite low porosity so a lot of it takes ages to dry. Then I noticed when I did let it air-dry it would feel more brittle and frizz quickly compared to when I used […]
Midi hemlines have dominated the skirt scene for years, but times are a-changing. Last year, as the world started to open up again, we saw a meteoric rise—no pun intended—in mini hemlines, as fashion devotees reclaimed glamour and reintroduced impracticality into their wardrobes. But what does the future hold for skirts this year? Well, if the […]
Here in the UK we might be in coats and boots, but Los Angeles-based Kendall Jenner is able to start wearing her spring wardrobe in the dead of winter. That said, Jenner isn’t the type to bust out the pastels and floral prints. She instead this week went with a black-and-white look that’ll be perfect for the […]