It’s officially spring. All travel restrictions for the UK have been lifted, and the clocks go forward this weekend, which means lighter evenings. What a month! Not only do we finally get to wear all the fresh new spring and summer outfits we’ve been dying to try all year, but we can finally book a […]
Tag: Ulta Beauty
I Spoke to an Expert, and These Are the Best Fragrance Combinations
I’ll let you in on a little secret, I never (well, hardly ever) wear one fragrance at a time. I can’t recall when this became my go-to fragrance routine, but it has certainly stuck. It’s a spritz here and another spiritz of something completely different there, and sometimes I even use three or four different perfumes. […]
Here’s What Our Editors Are Adding To Their Shopping Baskets This Spring
I hate to brag, but I really think that team Who What Wear has rather exceptional taste. I mean, it is our job to keep on top of the latest styles and shopping shifts, and while you think that might make us buy more, in fact the opposite is true. The more pieces we see, the pickier […]
I Live in Long-Sleeve Tops, and These 21 Buys Will Work All Year Round
Everybody loves a wardrobe staple, particularly when it’s one that works all year round, and even more so when said item is a perfect blank slate on which to add print, colour and personality. A long-sleeve top fulfils all of the above criteria and is exactly what you want in your fashion arsenal this time of year when […]
Trust Me, These Are Going To Be the Biggest Hair Trends For Spring 2022
There’s something about spring that makes you want to reassess all your fashion and beauty choices, whether you’re clearing out your winter wardrobe or swapping your heavier makeup base for a lighter option. And when it comes to hair, there’s a specific gravitational pull that I feel which makes me what to consider completely new styles, […]
That Dress, Those Earrings—Our Editors Can’t Fault This Kate Middleton Outfit
I’m going to make a bold claim: Kate Middleton has never looked more radiant than she has on her Jubilee Tour. That’s right—the Duchess that consistently serves up blow-dry inspiration and impressive outfits has been at her stylish best so far on her royal tour of the Caribbean. So much so it’s making us excited just […]
I’m a Makeup Artist, and This Is the Skin-Loving Foundation I Now Swear By
When it comes to deciphering which makeup products are truly worth owning, there’s one place where beauty editors always look first: the kits of professional makeup artists. After all, these are the very people who make a living painting the faces of models, actors and celebs and are used to creating looks that hold their […]
7 Spring Outfits to Update your Wardrobe Without Needing a New Credit Card
I don’t know about you, but I’m so bored of my entire wardrobe this year. Maybe it’s because I’m still working from home and rely heavily on comfort-bringing pieces, or maybe it’s because it’s that in-between time where I’m already itching to do the winter-to-spring wardrobe switch. Whatever it is, I’m in the market for […]
The 10 Lesser-Known Fashion Brands You Need to Know About in 2022
From Boochier’s new-gen fine jewellery to D’acori’s gravity-defying platforms, we were truly spoilt for choice when it came to compiling our new fashion brands 2022 line-up, and this is saying something, considering the devastating effect the pandemic has had on small brands and young talent over the last 2 years. While each brand is unique in its innovations and design aesthetic, there were a […]
Zara Has Spoken—These Are the 8 Shoe Trends That Count This Spring
There are a lot of things that Zara gets right—personally, I think it creates some of the best blazers on the high-street—but I would also argue that one of the biggest jewels in its product-offering crown is shoes. In the last five years or so, Zara has upped its footwear game tenfold, producing some of […]