Enlarge (credit: Chip Somodevilla | Getty Images) When Ring wanted to boost sales of it surveillance cameras and burnish its self-styled image as a crime-fighting company, it embarked on a brand-ambassador marketing campaign that would be familiar to many startups. But rather than chase down the Instagram influencers or beat bloggers, the company instead wooed […]
Enlarge / The Kremlin in Moscow, Russia, on Friday, Dec. 11, 2020. (credit: Getty | Bloomberg) French authorities are investigating whether the Russian government is behind an effort to spread dangerous lies about Pfizer-BioNTech’s COVID-19 vaccine as part of a disinformation campaign peddled to French bloggers and influencers. In recent days, several French influencers have […]
In the event that you believed 2020 had been an erratic season, you likely were not paying attention. For more than ten years, epidemiologists have sounded the warning a once-in-a-hundred-years pandemic could ravage the entire world, and that the most innovative countries were ill-prepared to its fallout. In 2021, we’ll face challenges both comfortable and […]