Sport

Record-breaking NIL contract will Have the NCAA pocket-watching again

The NIL landscape has opened up a world of big and small endorsement opportunities that have no tangible connections to college campuses. This deal, the largest NIL one ever signed by a non-professional athlete, has placed a spotlight on the hinterland of the NIL landscape. Read more…

Sport

When has it EVER been about education, Dabo?

Dabo Swinney, Champion of All Things Amateur, went on a tirade against the current state of the NCAA transfer portal at Clemson’s signing day event earlier today. Swinney made his stance on paying student athletes clear several years ago, when he publicly declared that he would leave coaching if college athletes ever… Read more…

Sport

Somehow the ‘BuT-tHe-AmATeUR-MoDeL! ‘ NCAA survived the beginning of NIL

We’re approaching the four-month mark since the NCAA officially approved name, image, and likeness rights for student-athletes and, somehow, the apocalypse has not come, the collegiate model has not collapsed, and Dabo Swinney is still coaching (to some extent , at least). As athletes, schools, sponsors and lawmakers… Read more…

Sport

The NCAA should dump Mark Emmert and bring in Shane McMahon, because, well, HERE COMES THE MONEY!

Shane McMahon uses the Naughty by Nature song “Here Comes the Money” as his WWE entrance theme, and, well, his enthusiastic dance to it does fit how it feels to see the NCAA finally coming to terms with the fact that it cannot grab every last dollar associated with college sports. Read more…