NOBULL’s commitment to aggressive simplicity has made it a fan favorite among the CrossFit community and professional athletes. Read More
Tag: Business by Design
Zillow’s first CDO looks ahead to a new era of ‘innovation and disruption’
The latest addition to the real-estate company’s C-Suite, Arden brings a refreshing approach to designing solutions for an industry that’s ripe for disruption. Read More
Designing the change: Black designers on equity and representation in the industry
How can the design industry wield its power to support racial equity? We asked Black designers in various stages of their careers to offer their experiences and perspectives. Read More
How DoorDash leveraged a customer problem to create its most successful feature yet
Following the cupcake philosophy of famed UX designer Peter Merholz, the DoorDash team tested and slowly scaled their DoubleDash offering until they had a “wedding cake” that satisfied merchants, the delivery team, and most important, customers. Read More
A woman’s touch: Why female-led startups are centering design in their business
From PPE to running shoes, these women-led startups all have design at the crux of their business plans, showing just how pivotal the discipline can be to truly effect change across industries. Read More
Is your city lovable? Why the Great Migration is forcing city planners to rethink urban design
The work-from-home landscape brought on by the pandemic has enabled many to reassess and change where they live—and city planners are taking notice. Here’s what they’re doing to make urban life more engaging, dynamic, and inclusive. Read More
Virtual reality is offering designers new ways to see the world—and design for it, too
How some design and engineering teams are leveraging AR and VR to work smarter, design more inclusive products and experiences, and boost innovation. Read More
How Airbnb’s human-centered software design helped it win the pandemic
Airbnb’s rebound from the COVID-19 pandemic is more than a comeback. From safety protocols to upgrades and designs to make the user experience even more intuitive and simple, the company used human-centered design to transform itself and meet the “pent-up demand” for travel in a COVID world. Read More
Designing opportunity: Nike design alum D’Wayne Edwards is creating equity for the next generation of Black footwear designers
When D’Wayne Edwards talks about his distinguished career designing shoes at Jordan, Nike and Skechers, he says he beat the odds. Now, at 51, he’s redefining them by opening the first HBCU focused entirely on design and business. Read More
Scaling design: Why your business needs a design system now
Design systems—and the tools used to build them like Figma and Google Material Design—are helping companies including Netflix and Airbnb evolve their design process, formalize the components that make the user experience easy, save time and money, and avoid the headache of turnover. Read More