We all know that feeling of information overload which can sometimes confront us when shopping online, and if you’re anything like us, our lockdown brains are craving less rather than more right now. Well, that’s where we come in. Zara’s new-in section is a classic case of “so many gems, so little time,” so we decided to harness […]
The most frequently asked questions I’ve had throughout my decade-long career as an editor have all revolved around concealer, which is handy considering I’m a concealer addict. Since my early teens, I’ve suffered from hereditary dark circles, circles that, no matter how much sleep I get or water I drink, insist upon staying. Over the years, […]
We have long been a nation of knitwear lovers, but it feels as though the home-dwelling days of 2020 have taken it up another notch. While we will always have a soft spot for a classic crew neck, it seems as though the cosy—and, more specifically, vintage-inspired—cardigan has led the autumn/winter jumper trend charge this year. Offering embroidered, cable-knitted, […]
If there’s one item of clothing that sums up 2020, it has to be, without a doubt, the face mask. As we’re now in lockdown 2.0, keeping our faces covered is more important than ever to help protect others around us. According to Gov.uk, a face covering is all that’s required, provided that it is secure […]
We don’t know about you but when shopping for autumn/winter 20 we’ve been trying to find pieces that we can enjoy now— that bring a little brightness to our days, but also, in part because most of our current time is spent inside, pieces that go beyond this season. We want pieces that will work […]
As a shopping editor, I spend a large proportion of my time scrolling through online stores, eagle-eyed and on the lookout for the best buys. As we’re a site that tries to cater to all needs (high-street, high-end and second-hand), I like to think that I have a pretty good idea of what constitutes a successful purchase. This […]
We’ve all needed some form of escapism this year. Some have taken up sewing as a distraction, while others have lost themselves in the pages of brilliant books to pass the time. And while the Who What Wear team have certainly followed suit with pastimes like painting furniture and scouring eBay for second-hand gems, there’s […]
We’ll be the first to admit that trying to predict trends this year has been a little tricky. Funnily enough, our fashion crystal ball back in late 2019 didn’t tell us that, due to a global pandemic, we’d end up spending more time wanting to wear loungewear than denim. But now, as this appears to be […]
The world is a weird place right now. There are no two ways about it. Many of us are spending more time at home than ever before and the future feels very uncertain. Though, as a writer in The Atlantic so eloquently put it, “The most isolating thing most of us has ever done is, […]
Tan France with his Christmas tree that he has already put up. When it comes to Christmas festivities, there tend to be two distinct camps of people: Those who play Mariah Carey on repeat from September and those who don’t want to hear the “C-word” until Advent. This year, those in the former are wanting […]