As a company, we feel so lucky to have teams across the globe, from London to L.A. While we have only managed to meet our fellow US editors in person a handful of times, thanks to social media, we are no strangers to their enviable style credentials and impeccable taste. We’ll happily take any opportunity to glean inspiration and […]
Tag: beauty
One of Our All-Time Favourite Beauty Brands Just Announced an Unreal Sale
If we’re being honest, with there being so much choice these days, there aren’t many beauty brands we go back to time and time again. Elemis, however, is one of them. Most of the Who What Wear team, whether beauty obsessed or not, had a favourite hero product from 30 year old brand when posed […]
I Asked 9 Women With Incredible Skin for the Products They Swear By
Day in and day out, we scroll through Instagram to make sure we’re bringing you the most up to date fashion and beauty trends. (It’s a hard life, but someone’s got to do it.) From the most talked-about products and new drops to the best advice, the social media platform is our favourite place to find out […]
25 Expensive-Looking Knitwear Buys From & Other Stories, Arket and COS
It’s official: Winter has arrived and our inner thermostats have switched from ‘casual October layers’ into full-blown ‘batten-down-the-hatches’ survival mode. Suddenly our small selection of fine knit jumpers and casual cardigans is seeming laughably insufficient—mission Get Warm has now commenced. To help you on your way, we’ve been scouring the high street, trying to find the most expensive-looking (but budget-friendly) jumpers that will fulfill […]
These Rich Creams Are Just What Dry Skin Needs Right Now
I’m a dessert person. I like to believe that all people are dessert people, but I’ve been left rather disappointed at the end of many a meal, by dessert-refusers. My penchant for sweet, creamy things has translated into beauty, as I spent most of the early 2000’s hunting out gourmand fragrances (hello, Britney Spears Fantasy) […]
The Crown’s Emma Corrin Just Wore a Mango Coat That We’d Definitely Buy
After bingeing the entirety of The Crown‘s fourth season in just a matter of days, it’s safe to say that I am well and truly in awe of Emma Corrin’s spot-on portrayal of Princess Diana. Thanks to her recent breakout role the actress has been making the press rounds to publicise the show (albeit from home), and […]
39 of the Coolest French Fashion Brands Everyone Should Know
We can talk all day about how much we adore French brands, from the styling tricks owned by the country’s chicest girls to the stars and street style gurus you should look to for excellent Parisian style. But what about the best French fashion brands that enable all the above? There are loads of them. From the […]
PJs Have Become My Second Skin—and These Are the Pairs I’m Tempted by
This time of year is typically when we see a spike in sales of fancy pyjamas, as many indulge in beautiful PJs for the Christmas period or to give as a gift. Given our lead-up to Christmas this year is spent pre-dominantly on the sofa, rather than bar hopping, it’s unsurprising that for many of us […]
6 Editors Break Down Their Simple (But Incredibly Effective) Skincare Routines
Finding good skincare products can be overwhelming—there’s always a buzzy new ingredient you absolutely haveto try or an update on a formulation that promises a slew of benefits you didn’t know you needed. Having access to these products is undoubtedly a perk of being a Who What Wear editor, but it also has its setbacks. On […]
No One Does Christmas Better Than John Lewis—and These Items Prove It
The run up to Christmas this year is looking slightly different to how it normally would. We’re forgoing packed office parties for festive Zoom drinks, family reunions for scaled down socialising and bustling pubs for a bottle of red in our front rooms. Something we’ve found helpful through all this change, is to focus on […]