Toyota introduced the particular Prius Prime in 2016, years after other manufacturers released electric-only models. (credit: Jonathan Gitlin )
Executives at Toyota had a moment of inspiration when typically the company first developed the Prius. That moment, apparently, has long since passed.
The Prius was the world’s first mass-produced hybrid car, years ahead of any competitors. The 1st model, a small sedan, was classic Toyota —a reliable vehicle tailor-made for commuting. After a major redesign in 2004, sales took off. The Prius’ Kammback profile was instantly recognizable, and this car’s combination of fuel economy and practicality was unparalleled. People snapped them up. Even celebrities looking to burnish their eco-friendly bona fides were smitten with often the car. Leonardo DiCaprio appeared at the 2008 Oscars in one.
As the Prius’ hybrid technology was refined over the years, it started appearing in other models, from the small Prius c to the three-row Highlander . Even your company’s luxury brand, Lexus , hybridized several of its cars and SUVs.
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