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H&M Teams Up With Maisie Williams And Animal Crossing To Promote Sustainable Fashion

Game of Threads.

Fast fashion is one of the largest contributors to ocean pollution, rainforest destruction, and landfill waste out there. It’s a term used to describe fashion that is made cheaply – often at the expense of poorly-paid workers in poorer countries – and shipped across the globe to be sold for low prices in places like Primark, H&M, Zara, and Uniqlo.

Many of these brands have been accused of awful working conditions, poor product quality, and promoting overconsumption, and that’s without even getting into the textiles themselves – pesticides used in cotton farms, microplastics from polyester, and the long-term biodegradability of these fabrics. Of course, the burden can’t wholly be placed on the consumer to make informed and conscious choices towards more ethical and sustainable clothing – fast fashion is popular because it’s affordable, after all. Right now, it’s up to the companies to make the biggest change.

Read the full article on nintendolife.com