Amazon's Labor Day sale is epic—these are the best deals

Sacré Bleu! Zara Just Dropped the Coolest French Capsule Collection

Bonjour, mes amies. Today is a good day because not only do we have Zara news, we have a double whammy of French style news too. Two incredible fashion forces have come together to give us the ultimate chic collaboration: Charlotte Gainsbourg’s denim collection for Zara. You read that right, the cool offspring of Jane […]

I’m Fussy About Workout Clothes, But These 13 Legging-and-Top Sets Are Great

Whether you fancy yourself as a bit of a sporty spice, work from home or are a new mum and (like me) love the support you get from a pair of high-waisted leggings, activewear has been taking up a large chunk of space in our wardrobes for some time now, even long before Covid-related lockdowns […]

We Try Before You Buy: 7 High Street Items Destined for Cult Status

At Who What Wear we are always trying to help you find pieces that will be a long-lasting addition to your wardrobe, that will not only out-live fleeting trends and fit in with your personal style, but stand up from a design point of view. That is why this month we have brought you ‘The Great […]